FAQ
Q: Why should I choose Google Analytics Premium instead of another enterprise analytics platform?
With Google Analytics Premium you'll have an easy to use, enterprise class analytics platform, with high performance, an advanced feature set and dedicated service and support. Your ongoing data freshness, data collection and reporting is secured by the Service Level Agreement from Google. Google Analytics Premium is the future of digital business analysis.
Q: Does Google Analytics Premium allow the collection of personally identifiable information?
No. Collection of personally identifiable information (PII) is in violation of Google Analytics EULA. This is controlled at the instrumentation level - so no PII is ever sent to Google Analytics in the first place.
Q: When upgrading an existing Google Analytics implementation to Premium, will I have access to features like Unsampled Reports on data collected prior to the upgrade?
Yes, upgrading to Google Analytics Premium, will allow you to request unsampled reports for any prior periods of time where data has been collected.
Q: What is the timeframe of getting Google Analytics Premium implemented?
If your website already runs Google Analytics Standard Edition, Google Analytics Premium can be up and running within a week. However we always recommend that your existing implementation is audited by our consultants in order to ensure data quality.